Branding

Auris - Brand film | Fischer Group (2025)

Audiovisual branding project developed for Fischer Group to introduce the Auris brand
concept through an institutional teaser. The video adopts a sensory-driven narrative, inspired
by the meaning of the name (“Auris”), connecting elements of the sea, sailing, wine, and
Italian architecture to translate a high-end Brazilian architectural project with strong
European influence. The structure was designed to capture attention from the opening
seconds and guide the viewer smoothly throughout the narrative.
I led the project end-to-end, handling scriptwriting, creative concept, direction, editing, sound
design, color grading, technical delivery, and client management. The workflow also included
AI-generated visuals (Kling) to animate 3D architectural stills, integrating them seamlessly
into the visual narrative. Editing and color grading were done in Adobe Premiere Pro, with
additional motion design support. The project received excellent feedback from the client
and is scheduled for release across the brand’s platforms.